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When you visit the Site, we do not automatically collect any personal information from you, such as your name, address, or email address. If you choose to opt in and subscribe to our mailing list, we will collect your email address in order to send you updates regarding the Campaign.
No personal information is required to be disclosed when you complete the survey on the Site. If you do decide to disclose personal demographic information in your survey responses, we will use it for analytics purposes and with your consent, may publish some of the information in conjunction with your survey responses to publicize the survey and present the survey results, but will not disclose it in a manner that would identify you.
When you enter the Contest, we will collect your first and last name and email address in order to administer the Contest (e.g. to contact you if you are selected as a winner).
A cookie is a small text file that is sent by a website to your computer or mobile device where it is stored by your web browser. A cookie contains limited non-personal data, usually a unique identifier and the name of the site. This enables a website to recognize you as you move around the website and/or each time you revisit. Cookies are used for a wide variety of purposes on the Internet such as to remember your preferences and settings, to analyze how a website is used by you, and to serve advertising to you.
Cookies may be served to you by the website you are visiting (a “first party cookie”) or by another organization providing services to that website, such as an analytics company or advertising network (a “third party cookie”). They will either be stored for the duration of your visit (a “session cookie”) or they will remain on your device for a fixed period, which could be months or even years, to remember you across multiple browsing sessions (a “persistent cookie”).
Web pages, emails and mobile apps may contain a small transparent image file or line of code to record how you interact with them. They are often used in conjunction with web browser cookies (or the unique identifier of your mobile device) and they are used to help websites and app publishers to better analyze and improve their services and in some cases to target advertising based on your browsing behavior and interests. For example, these technologies may track which web pages you visit or which elements of a page you viewed, when and for how long, whether you viewed and/or clicked on an advertisement on a site or whether you opened or clicked on marketing emails sent to you.
We may collect information on what other website you came from before visiting the Site, what browser type, device and operating system you are using, the pages you are navigating through and what website you go to after visiting our Site, and average time spent on our Site.
Using this information, we learn how you interact with the Site, how we can improve the design and content of the Site, and how to improve your experiences.
We do not associate any of the information automatically collected via cookies and other tracking technologies with any personal information about you. We do not collect or use any personally identifiable data via the Site.
If you would prefer not to accept cookies, most browsers will allow you to: (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject any cookies.
You may also opt-out of network advertising programs that track your activities across multiple websites to deliver personalized advertising content to you. Please visit Digital Advertising Alliance of Canada Opt-Out Page, NAI Opt-Out Page and the Ad Choices Opt-Out Page.
These websites provide tools that identify member companies that have cookies on your browser and provides mechanisms to opt-out of those cookies. You will still receive other types of advertising from participating companies; however, it will not be based on your interests. Deleting browser cookies can remove your opt-out preferences, so you should use these tools periodically to ensure that your preferences are up-to-date.
We may share your personal information with our Service Providers that help us with the Campaign. We require our Service Providers to keep your personal information secure. In addition, our Service Providers may not use or disclose personal information for any purpose other than providing the services on our behalf unless we or they have obtained your consent.
Your personal information may be used or stored by us or our Service Providers outside of Canada. We require that our Service Providers safeguard your personal information. However, if your personal information is used or stored outside of Canada, it will also be subject to the laws of the country in which it is used or stored.